Social Media & Community Manager

New York · Full-time · Intermediate

About The Position

Gloat is looking for a Social Media & Community Manager to be an integral part of our growing Marketing team. This role will be responsible for communicating Gloat’s key messages, POVs, and company news across social platforms including LinkedIn, Facebook, and Twitter, and driving demonstrable growth and engagement with our already rapidly growing social community. You’ll have the exciting opportunity to own voice and strategy across Gloat’s social accounts and expand Gloat’s already rapidly growing social footprint by driving creative, multi-channel programs with the support of the broader marketing team.

A successful candidate should have hands-on experience conceptualizing, developing, and scaling successful social media campaigns, with a proven track record of driving community growth. Strong creative skills, a bias towards action, a positive mindset, and the ability to succeed in a fast-moving, sometimes ambiguous environment will set you apart.

Life at Gloat:

Recently named as one of Inc. Magazine’s Best Workplaces of 2021, Gloat is a revolutionary startup based in the US, Israel, UK, and Australia. We are a fast-growing and dynamic startup with 180+ team members that value collaboration and innovative thinking. We’re looking for bright, driven, and passionate people to grow with us!

Responsibilities

  • Own Gloat’s social accounts and manage end-to-end activity, from concept to execution, and build out short and long term strategies for ongoing channel management and growth (for existing and new channels)
  • Increase engagement levels across channels and position Gloat as an active and empathetic thought leader within the broader HR space
  • Ensure brand consistency in copy through tone, voice, and terminology
  • Grow the community around Gloat’s mission and technology, including daily moderation and direct communication with our customers, influencers, and our broader audience
  • Work closely with content, marketing, and Gloat leadership to synergize and disseminate priority narratives
  • Maintain a deep understanding of social media best practices, performance metrics, data analysis methodology, and tools; ability to evaluate social media automation and listening tools as the program grows a plus
  • Define and improve processes via standard operating procedure documentation and playbooks for net-new and ongoing processes such as social listening, social content publishing, and channel partnerships
  • Work with designers and video editors to build editorial and promotional content from scratch
  • Collaborate with the Marketing and design team to define, measure, and report content KPIs to drive continuous optimization
  • Manage a reporting dashboard on social channel performance and build a reporting structure and cadence to share growth, insights, and engagement with the wider team
  • Keep a constant pulse on the competitors’ social presence and strategies

Requirements

  • 4-6 years relevant professional experience in social media and community management for a brand or relevant organization
  • Bachelor’s degree in marketing, communications or a related field, preferred (related experience also considered)
  • Ability to develop a voice, company presence, and audience across multiple social media platforms
  • Verifiable examples of social media marketing successes and wins
  • Excellent oral and written communication skills
  • Highly detail-oriented, excellent organizational skills, and ability to multitask
  • Self-starter with a desire to join a fast-paced, dynamic start-up environment
  • Video editing and/or design experience a plus
  • Knowledge of and familiarity with trends in the tech industry and social media world; experience with HR technology/workforce management space a plus

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